11 things you can do easily before New Years’ Eve to market your dance classes
Happy Boxing Day!
This is all totally achievable before New Years’ Eve – so pull on your pjs, grab a choccie from the tin (if there are any left) and see what you can achieve – simple!
3.Start or revisit your database of existing customers, lapsed customers, customers who never attended classes but enquired, and send them an email – be sure to include your branding, your contact details and information on where your classes are and the start back dates and also any New Year offers you are running – you can use Mailchimp to create fabulous looking emails – its quite easy and it’s FREE
4.Grab a calendar for 2016 and plan your year – what do you want to have achieved by June and then again by December – plan your route to get there
5. Feature the benefits of dancing on your website – feel free to use ours HERE or create your own – to show people they can get active, fit and happy at your dance classes
6. Look at your website as if you were a potential customer – does it look good? Does it get over the fantastic classes that you offer? Is it exciting? When was the last time you updated it?
7. Prepare a New Year Offer – perhaps a Recommend A Friend or introduce loyalty cards – what else could you offer new customers?
8. Write a press release! Go on – have a go – newspapers and family magazines will be looking for ways to get active in the New Year – go on, we dare you!
9. Read and learn – google “marketing for dance classes” and see what other tips people are giving away – it’s FREE and extremely useful! Sign up to receive our free weekly marketing tips if you haven’t already done so HERE
10. Take a look at Periscope – follow other people and see how they are using this new platform – check ours out HERE (we haven’t scoped for a while but plan to do more in the New Year)
11. Schedule your social media for the first week back, so you can focus on other things – Hootsuite is a great way to schedule for twitter and facebook
And don’t forget to spend time on you and your family too – take time to chill out and have some “me” time ;)
Wishing you a very happy 2016!
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If you could like to find out more about working with Popdance – give us a shout at [email protected]
